Social media marketing · El Paso, TX

Social media in El Paso that builds fans.

Strategy, content production, posting and community management for Instagram, TikTok and Facebook. We earn attention first, build a community second, and only then put paid ads behind what is already working.

$21M+
generated for clients
700M+
organic views
100+
brands served

What we make

Social Media Marketing

01

Strategy and calendar

A monthly plan built on your market, your audience and what your competitors are missing.

02

Content production

Short-form video, photos and carousels produced by our team, ready to post every week.

03

Community management

Comments, DMs and the day-to-day that turns followers into customers.

04

Paid amplification

Ads on the posts that already perform, so every dollar goes behind proven content.

Real results

Real budgets in, real numbers out. All figures in USD.

El Toro Law · Personal injury

$700K+

in client revenue

A full rebrand and four months of organic social. $0 in paid ads.

Tippin' Cowgirl · Western retail

1.5M+

views in 60 days

A grand-opening campaign for their first Hat Bar that added 6,500+ new followers.

Chingón Cuh'ts · Barbershop

500K

views from $100

A $100 ad budget on the right content led to record walk-ins.

How we work

Attention first. Ads last.

  1. 01

    Research the market

    Audience, category and competitors, so every creative decision is built on evidence.

  2. 02

    Earn attention

    Creative that stops the scroll and pulls in the right people, not just more people.

  3. 03

    Build community

    Consistent content that turns an audience into customers and die-hard fans.

  4. 04

    Amplify what works

    Paid ads come last, poured on content that has already proven itself.

Good questions

Which platforms do you manage?

Instagram, TikTok, Facebook and YouTube Shorts. We focus on the platforms where your customers actually spend time.

How fast will I see results?

It depends on your starting point. As examples, Tippin’ Cowgirl gained 6,500+ followers and 1.5M+ views in 60 days, and El Toro Law reached $700K+ in client revenue after four months of organic social.

Do I need to run ads?

Not at first. We earn attention with content, then amplify what works. El Toro Law’s results came with $0 in paid ads.

How much does social media management cost?

We offer monthly retainers scoped to how much content you need. A good first step is our free audit, which shows exactly what we would change.

Social media in El Paso that builds fans.

Tell us about your business. We reply within one business day.

Not sure where to start? Get a free social media audit in 36 hours.

More from Purple Roots