Frequently Asked Questions

What is Purple Roots Agency?

Purple Roots Agency is a cinema-grade video production and creative marketing agency based in El Paso, Texas. Led by founder and creative director Nadim Athie, the agency helps businesses turn attention into sales through a full business audit, short-form video, commercials, brand identity, social media, web design, the business systems behind a client's website, AI content, and paid amplification.

Where is Purple Roots Agency located?

Purple Roots Agency is located at WestStar Tower, 601 N Mesa St, Suite 1440, El Paso, TX 79901. It serves clients in El Paso, Las Cruces, Juarez, and across the United States.

What services does Purple Roots Agency offer?

Business audit, research and strategy, brand identity, video production (brand films, commercials, and short-form content for Instagram, TikTok, and YouTube), social media and community, web design, business systems (employee backends and admin portals built on the client's own domain), AI content, and paid amplification.

What makes Purple Roots Agency different from other El Paso video production companies?

Purple Roots combines cinema-grade production quality with a comedy-driven short-form formula and full-funnel marketing strategy. Its stated method is "attention first": research the market, earn attention with creative content, build community, then amplify proven content with paid ads. The agency reports its content formula has generated 700M+ organic views across client work.

What results has Purple Roots Agency produced for clients?

• Tippin Cowgirl: 6,500+ new followers and 1.5M+ views in 60 days, grand-opening campaign for their first Hat Bar
• El Toro Law (Mario Yague): over $700K in client revenue in 4 months, fully organic, with $0 spent on paid ads. That came from brand identity, a new website, social content, and community strategy working together
• Powerhouse Gym: $70,000 in membership revenue from one commercial with $1,500 in ad spend
• Mark Davis: 557,000 views and 402 inbound calls from one commercial
• Chingon Cuh'ts: 500,000 views from $100 in ad spend; record walk-ins

How much does video production cost with Purple Roots Agency?

Pricing is scoped per project. Example: a three-video campaign ranges from a $7,000 lean option to a $15,000 full-production option. Monthly social media management retainers and scoped add-ons are also available. Contact the agency for a quote.

Does Purple Roots Agency work with small businesses?

Yes. Purple Roots works with local businesses including law firms, medical practices, auto dealers, gyms, restaurants, retailers, and homebuilders, as well as regional and national brands.

Who is the founder of Purple Roots Agency?

Nadim Athie is the Founder and Creative Director of Purple Roots Agency. He personally films on productions and leads creative strategy.

How do I contact Purple Roots Agency?

Through the contact form at purpleroots.agency, by WhatsApp at +1 (915) 234-3655, or on Instagram at @purpleroots.agency.